What Happened to Distribuidora Internacional de Alimentación, S.A. (DIA Group)?
DIA Group, a Spanish multinational discount supermarket chain, has undergone a significant transformation and restructuring, divesting non-core assets in Brazil, Portugal, and its Clarel beauty chain to focus on its core proximity store model in Spain and Argentina. After years of losses, the group returned to profitability in 2025, driven by strong performance in Spain, and has launched a new strategic plan for accelerated growth and increased profitability through 2029.
Quick Answer
DIA Group has successfully completed a major restructuring, selling off its operations in Brazil and Portugal, and its Clarel beauty chain, to concentrate on its proximity supermarket business in Spain and Argentina. After reporting net losses for several years, the company returned to profit in 2025 with a net income of €129 million, primarily fueled by robust growth in Spain. As of early 2026, DIA is implementing a new strategic plan to further accelerate growth, expand its store network, and enhance profitability in its core markets.
📊Key Facts
📅Complete Timeline10 events
DIA Group Listed on Spanish Stock Exchange
Distribuidora Internacional de Alimentación, S.A. (DIA Group) was listed on the Spanish stock exchanges and the Continuous Market, becoming part of the Ibex Medium Cap.
Comprehensive Recapitalization and Refinancing Agreement
DIA Group reached an agreement with its reference shareholder L1R and financial lenders for a comprehensive recapitalization and refinancing, including a €500 million equity increase and debt maturity extensions.
Sale of Portuguese Operations to Auchan
DIA Group sold its entire Portuguese division, comprising 489 Minipreço and Mais Perto stores and three distribution centers, to Auchan for €155 million, to focus on strategic core markets.
Sale of Clarel to Trinity Group
DIA Group's subsidiary, DIA Retail, reached an agreement with Grupo Trinity for the sale of its beauty and personal care chain, Clarel, for an estimated maximum of €42.2 million.
Exit from Brazil Market
DIA Group sold its entire business in Brazil for a 'symbolic price' of €100, completing its exit from the country to concentrate on more profitable markets like Spain and Argentina.
Completion of Syndicated Debt Refinancing
DIA Group successfully completed the refinancing of its syndicated debt, establishing an optimal financial structure to support its future growth strategy.
Presentation of 2025-2029 Strategic Plan
DIA Group presented its 'Growing every day' Strategic Plan for 2025-2029, outlining a roadmap for accelerating growth, enhancing customer loyalty, and expanding its proximity store network in Spain and Argentina.
Return to Profitability in 2025 Financial Results
DIA Group announced its 2025 financial results, reporting a consolidated net profit of €129 million, marking its return to profitability after a long transformation process.
DIA Spain Reports Tripled Net Profit for 2025
DIA Spain, the group's main growth driver, reported a net profit of €166 million for 2025, almost three times its 2024 figure, driven by 8.6% sales growth and an expanded adjusted EBITDA margin.
Strong Stock Performance and Market Capitalization
DIA Group's stock price was reported at $46.25, with a market capitalization of $2.72 billion, reflecting a strong market recovery and investor confidence in the group's performance and prospects.
🔍Deep Dive Analysis
DIA Group, once a sprawling international discount supermarket chain, embarked on a profound transformation journey in the late 2010s and early 2020s to reverse years of financial struggles. This period was characterized by strategic divestments and a renewed focus on its core proximity store model in key markets.
A significant turning point came in 2023 and 2024 with the divestment of non-core assets. In August 2023, DIA Group sold its entire Portuguese operation, including 489 Minipreço and Mais Perto stores and three distribution centers, to Auchan for €155 million, allowing Auchan to become a major player in Portugal's convenience market. This was followed by the sale of its beauty and personal care chain, Clarel, to Trinity Group in December 2023 for an estimated maximum of €42.2 million, with initial payments in 2024. Further streamlining occurred in June 2024 when DIA exited the Brazilian market, selling its entire business there for a "symbolic price" of €100 to focus on more profitable geographies. These sales, alongside the earlier divestment of 223 large-format stores in Spain to Alcampo in 2023, marked a clear strategy to simplify the business and concentrate resources on its most promising segments: Spain and Argentina.
Financially, the transformation began to yield positive results. After several years of losses, DIA Group reported a net income of €28 million in the financial year 2024, primarily driven by strong performance in Spain. This positive trend accelerated, and the company officially returned to profit in 2025, achieving a consolidated net profit of €129 million. Spain was the main growth engine, with its branch posting a net profit of €166 million, nearly tripling its 2024 figure. Consolidated sales for 2025 reached €7,076 million, a 2.5% year-on-year increase, with adjusted EBITDA growing by 8% to €316 million. DIA Spain's gross sales grew 8.6% year-on-year, reaching €5,565 million, and its adjusted EBITDA margin expanded to 6.8%.
As of March 2026, DIA Group is in a new phase of accelerated growth and profitability, guided by its 2025-2029 Strategic Plan, titled "Growing every day," which was presented in March 2025. This plan aims to consolidate growth, enhance customer loyalty, expand the store network (with plans to open over 300 proximity stores in Spain by 2029, largely through franchisees), boost its omnichannel ecosystem, and increase online sales to 5-6% of total sales. The company also completed the refinancing of its syndicated debt in December 2024, providing an optimal financial structure for future growth. DIA Argentina, despite macroeconomic challenges and a 15% sales decline in 2025 due to currency depreciation and consumption contraction, showed resilience and stabilized sales volumes in the second half of 2025, with expectations for recovery from 2026 onwards. The market has responded positively, with DIA Group's share price experiencing a 140% revaluation in 2025, exceeding €2.1 billion in capitalization. The company also launched a new ESG Strategic Plan for 2026-2029, "The Value in Every Day," focusing on sustainability initiatives.
What If...?
Explore alternate histories. What if Distribuidora Internacional de Alimentación, S.A. (DIA Group) made different choices?